How College.town is Delivering Unprecedented Growth for Partners
As we move through 2026, the data is clear: the most influential brands in the sports ecosystem aren’t just advertising with us—they are thriving. Our platform is currently experiencing a growth surge, with advertising revenue up 91% in January and sustained growth of over 68% throughout the entire first quarter.
Growth Driven by Results
The momentum behind College.town’s ad sales isn’t just a trend; it’s a shift in how the industry communicates. Since June 1, 2025, we have secured 35 new advertising deals, representing a 169% year-over-year increase for that period. That momentum has carried directly into 2026, with 8 new companies joining the platform in the first few weeks of the year alone.
Our partners continue to report a direct correlation between a presence on our platform and their bottom lines. In fact, existing advertisers are seeing such a high ROI that they are increasing their commitments by nearly 30% year-over-year. We are now home to 82 unique brands, ranging from some of the most high profile legacy companies in our industry to start up tech firms creating meaningful impact.
Where Decision-Makers Converge
For our partners, the value lies in the D1.ticker ecosystem—an essential resource where administrators and thought leaders start their day.
“Teamworks has partnered with D1.ticker since the beginning because it’s an essential resource for key decision-makers. It’s the first place they turn for trusted information — and they check it multiple times a day. The relationship has helped us stay close to collegiate leaders and the conversations that matter most to them.”
Kevin Barefoot SVP of Business Development, Teamworks
This sentiment is echoed by Mountain West Commissioner Gloria Nevarez, who notes that the partnership has been vital for brand amplification:
“D1.ticker provides a tremendous platform to amplify our story and engage with stakeholders who matter most. Since launching the campaign, we’ve seen strong engagement metrics and positive feedback from member institutions and industry peers.”
Gloria Nevarez Commissioner, Mountain West Conference
A Holistic Approach to Success
At College.town, we don’t believe in “set it and forget it” advertising. Our focus is on starting meaningful conversations that bridge the gap between service providers and athletic departments. This is particularly evident with innovative tech leaders in collegiate ticketing like vivenu.
“The holistic approach of the campaign is going really well,” a representative from vivenu noted. “We’ve been able to start conversations based on the engagement behavior within the D1.ticker cosmos.”
Telling the Story Together
As the landscape of collegiate and professional sports becomes increasingly complex, the ability to cut through the noise is paramount. Playfly Sports CEO Craig Sloan highlights why this collaboration is more important now than ever:
“At this pivotal time in college athletics, it’s crucial to not only do great work but to tell that story effectively. This collaboration gives us an unparalleled ability to spotlight the innovative and impactful results our Playfly Sports team is bringing to our partners all across the country.”
Craig Sloan CEO, Playfly Sports